Paolo Baldriga

Paolo Baldriga is a seasoned executive currently serving as the CEO of Octo Telematics North America LLC and Chief Marketing Officer at Octo Telematics since March 2024. Baldriga also holds the position of Independent Senior Advisor at Bain & Company, focusing on AI integration in digital marketing and customer retention strategies. Previously, Baldriga was the Chief Product Officer at REWORTH, where responsibilities included leading product development and machine learning projects. With extensive experience as VP of Loyalty, CRM, and customer experience at MediaMarktSaturn, Marketing Director at Cornèr Banca SA, and roles at PosteItaliane, Postemobile, Wind Tre, and Sky Italia, Baldriga’s career highlights strong expertise in marketing strategy, customer engagement, and analytics. Educational qualifications include a Master's degree in Statistics and Economics from Sapienza Università di Roma, a PCC certification from EEC, and a Professional Certificate in Machine Learning and Artificial Intelligence from Imperial College Business School.