Jonathan Copulsky

Member Of The Board Of Advisors at OfferFit

Jonathan Copulsky is a distinguished Senior Lecturer of Marketing at Northwestern University, recognized as Teacher of the Year in 2022. Copulsky's teaching focuses on Customer Value Innovation, Marketing Technology, and Data Storytelling, alongside a notable background as a top-ranked lecturer in branding and innovation marketing within MBA and executive education programs. Additionally, significant roles include Operating Advisor at Long Point Capital, Board Member at OfferFit, and Academic Director for Kellogg Executive Education's Business Marketing Strategy program, where a program refresh centered on the B2B customer journey was led. Copulsky has also served as Executive Director of the Medill Spiegel Research Center, Senior Advisor at ITSMA, and has contributed to various organizations as an advisor and editorial board member. An alumnus of Stanford University with an MBA and Haverford College with a BA in History and Religion, Copulsky has a strong foundation in academia and practical marketing applications.

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OfferFit

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OfferFit is a marketing decisioning engine that selects the best message, incentive, timing, and channel for every customer. OfferFit's self-learning AI proactively experiments -- it's like adding an AI "brain" to your MarTech stack.