Hiba El Bettach

Hiba El Bettach is currently serving as the Global Innovation and Growth Manager at Shopfully and the International Business Development Manager at Offerista Group, both positions held since early 2024. Prior experience includes roles such as Junior Onboarding Manager and Key Account & Project Manager at Packshack and Mint Medical, respectively, where responsibilities involved managing key accounts, developing onboarding processes, and conducting market analysis. Hiba has also held positions as a Sales Representative at Inuvet, an Online Marketing Assistant at Kenz Media, and a Business Development Manager at Matious Digital. Educational credentials include an MBA in Business Administration from Ludwigshafen University of Business and Society and a Master’s degree in Finance and Accounting Management from Ecole Nationale de Commerce et de Gestion - Casablanca.