Lia de Paula is a skilled professional with extensive experience in communications, customer success, and media analysis across various companies. Currently serving as an Analista de Checking at Ogilvy Brasil since September 2022, Lia is responsible for analyzing invoices and ensuring compliance with media placements. Previous roles include Customer Success at NZN, where Lia managed key accounts and project execution, and freelance work at Instituto Alana, focusing on digital accessibility content and social media planning. Lia's career also encompasses account management at Kantar IBOPE Media, where Lia trained clients on research software and aided in project development. Educational background includes a degree in Publicidade e Propaganda from Universidade Anhembi Morumbi.