Ogilvy Danmark
Morten Vestergren Frederiksen has a wide range of work experience in various roles and industries. Morten Vestergren most recently worked as the President Health & Wellness EMEA at Grey Group starting in August 2022. Prior to that, they were the CEO of Ogilvy Danmark starting in October 2019.
Morten has a strong background in the healthcare and marketing industry. From 2017 to 2019, they served as the Managing Director - Brand, Marketing & Communication at Ogilvy Health UK, where they led a team of 55 people and focused on creating an integrated team for brand and communication solutions in the life science industry.
Before their role at Ogilvy, Morten was the Managing Director at Ogilvy Healthworld from 2012 to 2017. Morten Vestergren has also worked as a Global Communication Manager - Beverages at Novozymes in 2011.
Earlier in their career, Morten gained experience in account management and sales roles at Adpeople Healthcare, where they worked as a Senior Account Manager and Account Manager from 2008 to 2011. Prior to that, they held various sales and marketing positions at Promens from 2004 to 2008.
Morten started their career as a Project Leader at Milla A/S in 2002 and Reboot in 2001. Throughout their career, Morten has demonstrated strong leadership and expertise in marketing and communication, specifically in the healthcare industry.
Morten Vestergren Frederiksen completed their Bachelor of Science (BSc) degree in Philosophy and Economy at Copenhagen Business School from 1996 to 1999. Following this, they pursued a Master of Science (MSc) degree in Design and Communication Management from Copenhagen Business School, which they completed from 1999 to 2002. In their earlier education, Morten attended Vordingborg Handelsskole from 1991 to 1994, but the specific degree and field of study for that period are unknown.
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Ogilvy Danmark
We sell - or else … Vores grundlægger David Ogilvy startede sin karriere som dørsælger. Han kunne sælge og gøre salget til en god oplevelse. I dag tvivler ingen af os på, at et succesfuldt salg er betinget af strategisk tænkning, skarpe indsigter, kreativ innovation og stærk eksekvering. Men 80 års erfaring har også lært os alle, at succesfuldt salg kræver den gode oplevelse. Og det er lige præcis den tilgang, vi har til vores arbejde hver eneste dag. Ogilvy er en full-service partner, der kender styrken i integreret kommunikation. Men da vi samtidig har en fast tro på, at alle ikke kan være lige gode til det hele, dyrker vi spidskompetencerne og har specialiseret os inden for tre af de vigtigste discipliner: Brand strategy, Communication samt CRM & Loyalty. Med dedikerede specialister inden for hvert sit felt er vi i stand til at servicere vores kunder på et højt niveau, uanset hvilke kanaler, der skal anvendes. Og når vi kombinerer kompetencerne, kan vi skabe løsninger og kampagner, der ikke alene udnytter de enkelte discipliners styrke til fulde, men også får dem til at spille sammen, så helheden bliver større end summen af delene. Det sætter os i stand til at skabe mærk- og målbare resultater for vores kunder på tværs af målgrupper og kanaler. For i sidste ende handler det om at skabe salg og effekt. Og som David sagde, we sell - or else …