OKAPI
Adela Alexa is a seasoned professional with extensive experience in business development, marketing, and project management across multiple industries. Currently serving as a CRM, Lifecycle Marketing Specialist, and Business Development Manager at Dossier Perfumes and OKAPI, Adela excels in identifying new business opportunities, fostering client relationships, and developing sales and marketing strategies. Previous roles include E-Commerce Shopify Specialist at 3-BG, Project Manager E-Commerce at ENROUSH, and Senior Business Development Manager at BitterStrawberry. Adela holds a Bachelor's degree in Foreign Languages and Literatures from the University of Bucharest, complemented by a strong background in pricing analysis and content management from earlier positions at HP and Madrivo.
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OKAPI
We create and improve businesses through the use of design and technology.By applying design thinking methodologies, we help entrepreneurs and established businesses to define, prototype and bring new products and services to life.Businesses partner with us in their digitalization process in order to improve their customer satisfactionjourneys and in order to uncover new business opportunities. It helps them overcome the experience design and technology challenges that impede their efforts to reach full potential.Good strategy plays an important part of success, and so we guide them through the right steps, from initial concepts, sketches and prototypes, to launching and growing, by providing structure and value at every stage of the product development lifecycle.