Elicia Evans

Elicia Evans is a marketing and consumer engagement professional with extensive experience in the beauty, automotive, and apparel industries. Currently serving in a Global Consumer Engagement role at OLAPLEX since 2024 and as a consultant at Elicia Evans Consulting since 2023, Elicia has previously held significant positions such as Head of Marketing at Editorialist and Executive Director of Consumer Engagement & Talent Partnerships for Hourglass Cosmetics at Unilever Prestige. Elicia's career also includes strategic roles at Audi of America as Head of Social Media & Brand Innovation, Outdoor Voices as Director of Social Media & Talent Relations, and Michael Kors, where Elicia progressed from Associate Director of Global Social Media to Global Social Media Manager. Elicia began the professional journey with Zimmerman Advertising as a Digital Account Coordinator. Elicia holds a Bachelor of Science in Advertising & Communications, with a minor in Event & Hospitality Management from the University of Florida.