Rachael M. Travers

Rachael M. Travers is an accomplished marketing professional with extensive experience in digital strategy and business development. Currently serving as the Associate Director of Web Strategy & Optimization at OneMain Financial, Rachael oversees the digital transformation of the prospect experience, focusing on incremental digital growth. Previously, Rachael held several managerial roles at Comcast, including managing prepaid acquisition marketing and competitive marketing strategy for XFINITY Mobile, significantly enhancing customer relationships and driving product awareness. Rachael's career also includes early-stage startup experience, event coordination for Ithaca College School of Business, and community contributions through founding the Christmas in July 5k. Rachael holds a Bachelor of Science in Integrated Marketing Communications from Ithaca College and has furthered academic credentials with a Data Analytics certification from General Assembly.