Only Much Louder
Archana Iyer is a seasoned professional in influencer marketing and content partnerships, currently leading creator communication for Bacardi brands in various European countries at Only Much Louder since August 2022. In addition to this role, Archana serves as a member of the Board of Advisors and consultant for Pacific Film Foundation, where responsibilities include fundraising campaigns and documentary distribution. As a managing partner at NPO.Agency, Archana also offers marketing consultancy at Amaze Heads while previously holding the position of Account Director at Havas, managing strategies and business development for prominent brands like Ovaltine and Heineken. Earlier experience includes roles as Influencer Marketing Manager at QYOU Media Inc. and India Community Manager at TikTok, alongside editorial positions at WeddingSutra.com and Times Internet. Archana holds a Bachelor’s degree in Mass Communication/Media Studies from Mumbai University.
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Only Much Louder
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OML is a clutter-breaking, market leading media and entertainment organisation working across various media and experiential formats to impact pop culture. The organisation has been a pioneer in creating on-ground and online experiences that have resulted in lasting memories that shape how fans know their favourite artists and brands. Apart from continuing to be an artist management company in music and comedy, over the years OML has evolved to include a production house and has also moved into creating television and digital content. Some of the brands we work with include: Bacardi, Amazon Prime Video, Netflix, Red Bull, Levi's, CRED, Nykaa, Google, YouTube, OnePlus, Spotify, Tinder, Zomato