Andrea Menéndez

Andrea Menéndez serves as the New Business and Marketing Manager at Omnicom Media Group since December 2021, following a significant tenure at Grupo Expansión from December 2016 to December 2021, where roles included Marketing and Communications Lead, PR & Influencer Marketing Senior, and Event Marketing Coordinator. Expertise includes the development and execution of comprehensive marketing strategies, influencer marketing campaigns, and event coordination for multiple brands. Earlier experience encompasses positions at DCI - Desarrollos Creativos Integrales, Mercedes-Benz Fashion Week, and Envidia Mexico, with a focus on communication, advertising, and event management. Andrea’s educational credentials include ongoing studies in Digital Marketing Strategy at Harvard Business School Online and degrees in International Business and Marketing from prestigious institutions such as Carnegie Mellon University and Universidad de las Américas Puebla.