Omnicom Precision Marketing Group (OPMG) aligns Omnicom’s global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using a universal framework of connected people, processes and platforms, OPMG provides services that include digital experience design and development, technology strategy and implementation, data-driven product / service design, CRM / loyalty strategy and activation, econometric and attribution modeling, technical and business consulting and change / program-management services. At the core of delivering these services is Omni, an advanced technology platform that combines advanced AI tools for content intelligence and automation with a powerful cultural insights engine and massively scaled data insights from first-, second- and third-party sources, including several proprietary Omnicom data partnerships.  OPMG's 8,500 professionals operate in 40 offices in 26 markets and countries. OPMG is a division of Omnicom Group Inc (NYSE: OMC). 

Enterprise Software

Data

Technology

Omnicom Precision Marketing Group

Luke Taylor

Sunny T.

Kevin Bishop

Dee Nelson

Melissa Michaels

Matt McNeany

Alice Lee

Addison Deitz

Tony Hobley

Kathy Simmel

Karen Ahrens

Matthew Hafkin

The Data & IT Operations team at Omnicom Precision Marketing Group ensures the smooth functioning and security of data-driven marketing initiatives. They oversee global data privacy, manage IT infrastructure, and support advanced data science operations. By maintaining robust IT systems and data integrity, they enable the firm to leverage comprehensive insights and offer precise, meaningful customer experiences.

Data & IT Operations

Leadership Team

Executive Team

Data & IT Operations

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Leadership Team

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