Michaela Sandersen Holbek

Michaela Sandersen Holbek has a diverse work experience spanning various roles and industries. Michaela is currently working at Omnigame ApS as the Head of Brand & Acquisition, a position they started in November 2022. Prior to this, they served as the Marketing Manager at the same company, starting in November 2021.

Prior to their time at Omnigame ApS, Holbek worked at Nordic Entertainment Group, where they held the role of Marketingansvarlig Viasat (nysalg & retail) from October 2018 to April 2021. Before that, they served as a Marketingansvarlig Viafree and Digital Project Manager at TV3 from June 2016 to October 2018.

Holbek's experience also includes working as a Digital Project Manager at Guava|NetBooster Denmark from July 2012 to June 2016, and as a Strategic Media Consultant at Guava from October 2011 to August 2012.

Michaela started their career in the modeling industry, working as a Model at Scoop from 2001 to 2012. Michaela also worked at ONE u'nou A/S as a Planner from 2010 to 2011, and at Initiative Universal Media (IUM) as a Research Consultant from November 2009 to 2010. Finally, they worked as a Consultant at TNS Gallup in 2005.

With their extensive experience in marketing, project management, and consulting, Holbek brings a wealth of knowledge and expertise to their current role as Head of Brand & Acquisition at Omnigame ApS.

Michaela Sandersen Holbek began their education at Frederiksborg Gymnasium, where they attended from 1999 to 2002. After completing their secondary education, they went on to study Markedsføringsøkonom at Copenhagen Business College from 2005 to 2007. Michaela then pursued a Bachelor's degree in Business Administration with a focus on marketing at London South Bank University, from 2008 to 2009. Continuing their education, Michaela obtained a Master's degree in Cand. soc - Managing Creative Business Processes from Copenhagen Business School, completing their studies from 2009 to 2011.