Matt Bennett currently serves as a Senior Marketing Analyst at On the Beach, having joined in December 2023. In this role, Matt collaborates with the Data & Analytics team to enhance marketing analytics and management information for the business. Previously, from May 2022 to August 2023, Matt held the position of Lead for Marketing Analytics & Growth at Utopia Music, focusing on marketing analytics and growth strategies. Matt's earlier experience includes roles such as Organic Search Lead at Open.Partners, Owner of Brood Media, and Head of SEO at Wavemaker, where leadership and strategic development in SEO were key responsibilities. Matt began the career in 2004 as an SEO/Copywriter Executive at SQ Digital and possesses academic qualifications in Music Technology from the University of Central Lancashire and Leeds Beckett University.
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