Gianmaria Schonlieb

Gianmaria Schonlieb currently serves as the Global Head of Creative for Tennis at On, focusing on shaping the brand’s vision and cultural presence in the sport. Prior to this role, Gianmaria held positions including Group Creative Director at Mojo Supermarket, where leadership spanned various cultural platforms, and GCD at VCCP US, managing creative work for notable accounts like White Claw. Experience also includes a tenure as Senior Creative Director at Lyft, recognized by AdAge as a 40 Under 40 in marketing and media, where a significant brand redesign was successfully executed. Earlier roles include Creative Director positions at Burrow and Feels Like, alongside extensive creative work with Wieden + Kennedy across major brands. Education includes a Portfolio Program in Art Direction from Miami Ad School and a Bachelor's degree in Economics of International Markets and New Technologies from Università Bocconi.