Matt Tucker

Matt Tucker serves as the Global Head of Brand Creative and Global Head of Group Visual Direction at On, where leadership of a team comprising department heads and senior leads shapes the brand's global visual direction. Previously, Matt held the position of Associate Creative Director at Rapha, overseeing all brand creative efforts, including film, photography, design, and strategies across various platforms. As Global Head of Brand Design at Rapha, Matt managed and mentored a diverse team, executing global campaigns and retail concepts to enhance customer engagement. Earlier experience includes freelance and design roles at various companies, culminating in a strong foundation in art direction and design. Matt Tucker holds a Bachelor of Arts (Hons) in Graphic Design from Leeds Arts University and a Foundation degree in Art from the University of the Arts London.