Amanda Allegrini

Amanda Allegrini has a diverse work experience in the field of marketing and communication. Amanda started their career at Burson-Marsteller as a Digital Assistant Executive and later transitioned into roles such as Digital Client Executive and Planner. During this time, they were responsible for community management, social media monitoring, reports production, online crisis management, and building relationships with online influencers. Amanda then joined Ana Couto as a Branding Strategist, where they worked on defining brand strategies and leading workshops with clients. In 2014, they founded FTW Comunicação, where they focused on new business development, administration, results analysis, content calendar planning, and copywriting for branded content campaigns. Currently, Amanda is working at OneFootball, where they have held various positions such as Influencer Marketing Lead, Global Influencer Marketing Lead, and currently serves as the Head of Performance Marketing.

Amanda Allegrini holds a Master's degree in Marketing Management from Insper Instituto de Ensino e Pesquisa, which they obtained from 2015 to 2017. Amanda also completed another Master's degree in Marketing from Aarhus BSS - Aarhus University from 2016 to 2017. In addition, they have a Bachelor's degree in Social Communication with a focus on Public Relations, which they earned from Faculdade Cásper Líbero between 2010 and 2013. Amanda Allegrini also possesses a CAE (Certificate in Advanced English) from the University of Cambridge, although the specific details of its acquisition are not provided.