Valerie Husky

Valerie Husky has over 20 years of experience in various roles related to marketing, digital strategy, and business development.

Valerie'smost recent position is as the Director of B2B Growth Marketing at OneValley, where they lead the B2B Demand Generation Marketing branch for OneValley's SAAS Solution: PassportOS. Valerie has effectively increased marketing-sourced MQLs by 150% over Q3-Q4.

Before joining OneValley, Valerie worked as the Digital Marketing Director & Board Member at Contrast Digital, a Digital Marketing Agency focused on delivering B2B Lead Generation Revenue through MQLs for Sales & Business Development Teams. Valerie was responsible for creating and optimizing digital marketing demand generation campaigns, ABM email automation solutions, organic search best practices, and long-term content marketing research.

Prior to that, Valerie was the Head Of Digital Marketing at Peak Sales Recruiting, where they specialized in recruiting high-performance Sales Leaders in the U.S. & Canada for global clients.

Valerie also served as the Senior Digital Marketing Strategist at RVezy.com, a peer-to-peer marketplace for RV rentals. In this role, Valerie managed and led all digital marketing efforts, including traffic generation, creative conception, reporting, and analysis.

Valerie has experience in the gaming industry as well. Valerie held the position of Director of Monetization and Growth at Magmic, a leading publisher of mobile games, where they successfully proposed and championed efforts in paid user acquisition, achieving significant growth in ad revenue and in-game ad CPM. Valerie also played a key role in rebranding the Magmic brand, modernizing the website and improving overall brand performance.

Early in their career, Valerie worked at MaxBounty as a Senior Affiliate Partnership Manager, where they optimized the performance of affiliate marketing efforts. Valerie also worked in communications management at Legal Aid Ontario and held a role in resource planning and management at the Canadian Institutes of Health Research.

Valerie began their career as a start-up owner and operator at Student Works Painting, gaining experience in business development and operations. Valerie also worked as a ski instructor at Camp Fortune Ski Club.

Overall, Valerie Husky has a diverse background in marketing, digital strategy, and business development, demonstrating their ability to drive growth and achieve results in various industries.

Valerie Husky completed their education with a Bachelor of Commerce - BCom degree in Marketing/Communications from the University of Ottawa, where they studied from 2003 to 2008. Prior to that, they obtained a Diplome d'études collégiale en Sciences Pures (Diploma in Pure and Applied Sciences) from Collège Pré-Universitaire Nouvelles Frontières, during the period of 2000 to 2002. In addition to their formal education, Valerie has also obtained several certifications related to Google products and services. Valerie completed the Google Tag Manager Fundamentals course offered by Google in August 2021, the Advanced Google Analytics course in April 2020, and the Google Analytics for Beginners course in October 2019. Valerie also obtained the Google Ads Search Certification from Skillshop in February 2023, and another Google Ads Search Certification from Google Ads in October 2019.