Cipriano Iguaran

Cipriano guides both communications concepts and the voice and on-camera talent to be culturally compelling to Spanish speaking audiences in the USA.

He creates cross-cultural adaptations for TV and radio commercials, the Web and print, by reviewing original scripts or copy, translating, suggesting modifications, working with various experts on nomenclature and then carefully reviewing final copy for accuracy and to be culturally appropriate.

He has over 20 years of experience in the communications field. Born and raised in Mexico, Cipriano has developed skills to work with the nuances of numerous Latin American cultures present in the USA.

His previous client experience includes Johnson & Johnson, OneTouch Ultra, Bravo, California Department of Insurance, Longs Drugs, Sun Microsystems, Apple Computer, and Oracle.