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Lisa Krauß is an E-Commerce Specialist currently responsible for the Calzedonia brand's online presence, including the German online shop and marketplaces such as Zalando and AboutYou, since July 2023. Prior experience includes managing Tezenis' online activities and marketing initiatives while supporting brands at Calzedonia, Intimissimi, and Tezenis. Previous roles encompass digital marketing support for L'Oréal, involvement in visual marketing at QVC Deutschland, and brand design internship at Mercedes-Benz. With a strong academic background in marketing management and ongoing studies for a Master’s in Business and Management, Lisa Krauß brings extensive experience in e-commerce and brand communication.
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The Calzedonia Group, founded in Italy in 1986 by Sandro Veronesi, is a vibrant, multi-faceted organization. Thirty years of business have seen constant, solid growth in terms of turnover and expansion, the creation of successful products and brands, the establishment of an international fashion retail presence and an involvement in a growing number of sectors. The Calzedonia Group handles the entire life cycle of a product internally, from creation and production, up to worldwide distribution.