Ryan Gencarelli is a Managing Director and co-founder of Wild Idea Co., a remote brand consultancy and production studio specializing in customer-led branding. Since July 2017, Ryan has also served as a Business Advisor at Invest Ottawa, guiding growth-stage companies in business planning and development. In addition, Ryan is a Growth Coach at WEtech Alliance, focusing on tech-based companies in Windsor-Essex and Chatham-Kent, and a Digital Adoption Consultant approved by the Ontario Centre of Innovation. As a Digital Advisor for the Canada Digital Adoption Program, Ryan assists SMEs in accelerating digital transformations. Prior experience includes roles as an Account Manager and Marketing Coordinator at Southwire Canada, as well as a Marketing Coordinator at Minto Developments Inc. Ryan holds a Bachelor of Arts from the University of Ottawa, specializing in Communication with a minor in Business Administration.