Ontario SPCA
Alison Cross is a skilled communicator who believes in the value of community engagement, and that all community members and stakeholders have the right to be informed, understand the issues that impact their community and know the ways they can get involved. Alison specializes in marketing and communications leadership, crisis management, and digital marketing strategies. She has a passion for helping non-profits overcome their marketing and communications challenges and regularly volunteers for various non-profits in her community, providing training and consultations on social media engagement, crisis management, media relations management and strategic planning.
Alison has been with the Ontario SPCA and Humane Society since 2008 and holds certificates from Schulich School of Business in Marketing and Communications Leadership and Rottman School of Business in Organizational Leadership.
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Ontario SPCA
The COVID-19 pandemic is a stressful and anxious time for everyone in our households, even our pets, who must adjust to our new day-to-day routines. We need to do our best to check in on how they are doing physically, mentally and emotionally during this challenging time. Did you know an animal’s sense of smell is one of its most powerful senses? We can use this to our advantage when trying to calm their anxiety levels and make them …