Open Loyalty
Karl Bzik is a seasoned professional in the fields of customer loyalty and growth marketing, currently serving as Co-founder and Chief Product Officer at Open Loyalty since January 2017. Previously, Karl co-founded Vue Storefront, holding a similar role from October 2017 to August 2019. In addition to entrepreneurial ventures, Karl has contributed to academia as a lecturer on topics such as Customer Loyalty Marketing and Growth Marketing for eCommerce at institutions including Kozminski University and Uniwersytet SWPS. Karl's earlier experience includes serving as Marketing Director and Director at Divante and various roles focusing on eCommerce project management and performance. Karl holds a Master's degree in International Relations and Affairs from Wroclaw University of Economics and Business.
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Open Loyalty
Open Loyalty is an API-first loyalty engine for introducing loyalty and gamification mechanics fast and at scale. Product teams use our engine to extend their existing systems with loyalty and gamification mechanics like points, tiers, rewards, coupons, achievements, and others. As an API-first loyalty software, we're an alternative to heavy, monolithic loyalty program platforms, or developing loyalty features from scratch. On a daily basis, marketers use Open Loyalty to create and manage loyalty campaigns based on triggers, conditions, and effects.