Openfield Marketing
Mpho Remofilwe Sekhoto is an experienced professional in the sports management and marketing industry. Currently serving as an Agents Representative Council member at the South African Cricket Association since February 2022, Mpho also holds the position of Talent Manager at Openfield Marketing and Director at Slk Sports Management, both starting in October 2020 and January 2020 respectively. With a background as an Accredited Agent at Slk Sports Management, Mpho previously directed SARTORI™, a brand-focused company, from November 2017 to December 2019. Prior entrepreneurial experience includes owning SKTO, a holding company for various business ventures, from June 2014 to December 2017. Mpho's career in sports began as a cricketer with the Highveld Lions, Titans, Easterns Cricket Union, and the National Academy from November 2002 to April 2013. Educational background includes attendance at King Edward VII School.
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Openfield Marketing
WHO WE ARE: We are a group of passionate marketers, specialising in sponsorship, brand experiences and corporate social investment. Collectively we have more than 100 years of experience. We total 50 in number and are one of the most awarded agencies in our field. We are a majority black owned, Level 1 BBBEE certified entity, which is focused on meeting client objectives in the most efficient way. WHAT WE DO: At Openfield, we create and amplify emotional experiences to achieve brand objectives. We do this using sponsorship, brand experiences and CSI. WHY WE DO IT: We know that emotional bonds govern the behaviour of people towards brands and consumers respond more positively to brands who know how to connect with them in ways that matter via something they’re passionate about. At Openfield we make that happen in a way that’s personally relevant and memorable to the consumer and that achieves the brand’s objectives. WHERE WE DO IT: In South Africa, we have offices in Johannesburg and Cape Town and an affiliate in Durban. Further afield we can operate in 15 African countries, plus we also have access to three sponsorship, experiential and event networks worldwide.