Sarah Bidwell

Sarah Bidwell's work experience includes:

- Assistant Director, Content Marketing at OpenStax, Rice University (2022-present) - Responsible for brand storytelling and overseeing content creation and distribution. Played a critical role in coordinating media efforts and managing reputational management and public relations.

- Senior Marketing Manager at CenterPoint Education Solutions (2021-2022) - Tasked with increasing brand awareness and lead generation for a remote nonprofit organization. Responsible for social media, email marketing, product launch, campaigns, content strategy, website management, event management, partner relationship nurturing, budget ownership, SEO/SEM, and paid advertising.

- President at Limelight Concepts (2016-2022) - Built and managed a digital marketing agency, resulting in a 127% increase in revenue. Client acquisition primarily through word-of-mouth referrals.

- Teacher at Windsor Central High School (2009-2021) - Responsible for curriculum implementation and assessment in multiple subjects. Contributed to various committees and teams.

- Marketing Consultant at Face2Face Health (2018-2020) - Provided marketing consulting services.

- Marketing Manager (Author) - Developed and implemented marketing strategies to build the author's platform. Achieved best-seller status and increased social media followers by over 1,000%. Received speaking invitations and book endorsements from influencers.

- Copywriter at Oleant Lighting (2017-2018) - Responsible for writing copy on the company's website and customer-facing collateral.

Sarah Bidwell's education history includes earning a Master's Degree in Adolescent Education, with a focus on social studies and students with disabilities, from Binghamton University. This degree was obtained between 2007 and 2009. Prior to that, they completed a Bachelor of Arts degree in Political Science and Government from the State University of New York Cortland, from 2000 to 2004. Sarah also pursued studies in Political Science and Law and Justice at Binghamton University during the same period as their undergraduate degree. Before their college education, Sarah attended Susquehanna Valley High School, where they completed their high school education.

In addition to their formal education, Sarah Bidwell has obtained several certifications. Sarah received training in GA4 Intensive Training and became a Certified Digital Marketing Professional PCM from the Digital Marketing Institute in January 2023. Sarah also obtained the Hootsuite Platform Certification from Hootsuite in May 2023. In January 2021, Sarah achieved certification in Google Ads from Google. Furthermore, they acquired the 7-12 Students with Disabilities certification from the NYS Education Department in January 2008. Though it is mentioned that they obtained a certification in 7-12 Social Studies, no specific information regarding the institution or date is provided.