Evelyn Tay is an experienced business development professional with extensive expertise in the advertising and technology sectors. Currently serving as the Senior Director of Business Development at OpenX since October 2019, Evelyn manages local DSP relationships in the APAC region and oversees demand partnerships. Previous roles include senior positions at IAB Southeast Asia and India, Inskin Media, Smaato, and BuzzCity, focusing on mobile advertising and publisher alliances. Evelyn's career also features roles in business development at Hewlett Packard Enterprise and Healthway Medical Group, showcasing a strong background in market analysis, strategic planning, and client management. Evelyn holds a Postgraduate Diploma in Business and Management from the University of Bradford and a Bachelor of Arts (Honours) in Business Administration in Marketing from the University of Portsmouth.
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