OpraahFx
Mansi Gupta is a seasoned professional with extensive experience in business strategy and content creation. As the Chief Business Officer at OpraahFx since June 2018, Mansi is responsible for developing marketing strategies, building teams, and connecting creators and brands with agencies, showcasing a deep understanding of both business sides. Additionally, since November 2020, Mansi has been a successful content creator for Magsplay on YouTube, amassing over 600,000 subscribers and more than 35 million views across just 40 videos. Mansi's career began with an internship as a Business Analyst at Deloitte India in 2017, following a Bachelor's degree from Jesus and Mary College.
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OpraahFx
Launched in 2017, OpraahFx is an Influencer Marketing firm that creates compelling stories and engages audiences by connecting their favourite brands with their most admired influencers. Growing at the rate of 345% since inception, OpraahFx has executed about 400 campaigns with 70-80 brands across different industries. Today, OpraahFx consists of a network of about 10000+ influencers and content creators from different niches for their influencer marketing service. They come with the expertise to rightly select the aptest influencers for particular brands and create content that leverages return on investments. OpraahFx has successfully delivered campaigns for Hike Sticker Chat, BMW, Oyo Rooms, Oppo Mobile, Tinder, and Berger Paints. With an aim to help, leverage, and mentor young and aspiring influencers, OpraahFx also has an in-house talent management wing. Starting in 2019, the team under Pranav’s leadership, manages India’s top gaming, travel, and lifestyle influencers like – TechnoGamerz, Mythpat, Slayy Point, Total Gaming, Desi Gamers, etc. With the gaming industry booming in 2020, Pranav and his team at OpraahFx invested a lot of their time and efforts in building a new wing – OP Gaming to provide end-to-end gaming services. Today, OP Gaming is bringing the Indian esports community together and has successfully positioned itself to be a preferred partner by many leading game development companies to launch their games through influencer marketing. Passionate about the esports and gaming content creator industry, Pranav is aiming at the target of 100Cr business in the next five years.