John Schoof

Mr. Schoof has served in a variety of capacities including business consulting and development, corporate finance, mergers and acquisitions, assembling and managing task forces and advisory boards, and is an experienced business operator and sales executive.

As the founder and CEO of Opt-In Media Corporation Mr. Schoof is recognized for implementing loyalty and marketing programs that bring new customers into a merchant allowing the customer to save money and the merchant to grow their customer base, making the new customer into a repeat customer.

Mr. Schoof is a brilliant visionary, having re-positioned the company from the print, analog age to the digital age, integrating new content and applications for improved data capture and analysis. He is quick to implement systems and solutions that expedite and strengthen the relationships between merchants and customers.

Recent accomplishments include forging strategic alliances with point of sales (POS) provider National Computer Corp (NCC), and payment card processing giant FISERV, to integrate their proprietary technologies and loyalty card software.