Opti Digital
Thomas Villain is currently engaged as an Advertising Operations Specialist at Opti Digital since October 2023. Prior experience includes a role as a Data Analyst at Mes Allocs from September 2022 to September 2023 and a position as Chargé de Marketing Digital at Anéo from October 2021 to August 2022. Thomas Villain is pursuing a Master’s degree in Digital Strategy with a specialization in Data Marketing at Digital Campus, expected to be completed in September 2024. Additionally, educational background includes a Licence professionnelle in Web Analytics/Marketing Digital from Conservatoire National des Arts et Métiers, completed in July 2022, and a Brevet de technicien supérieur in Communication from IFC Groupe d'enseignement supérieur, completed in June 2021.
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Opti Digital
Opti Digital is an AdTech company with the mission to simplify ad management for media publishers so they can focus on creating premium content for their audience. We are dedicated to helping them significantly improve their ad revenue by providing cutting-edge AI-based technologies and agnostic innovations: - Opti All-in-one is an end-to-end ad monetization platform for digital publishers that automatically manages ad inventory to maximize revenue while maintaining web performance. - Opti Yield is a dynamic price flooring solution using predictive and reactive AI models to automatically and accurately maximize yield. - Opti Engage is an engaging story-like ad format compatible with IAB standards that maximizes the revenue from every ad placement. Opti Digital offers the one of the lightest ad stacks in the market and ensures seamless integration into the publisher's website with just one tag. Thanks to robust AI technologies, we enable publishers to make real-time decisions to boost revenue while providing transparency with a live analytics dashboard, including real-time audience data and revenue by URL and source. Opti Digital works with global publishers and channel partners such as Vidal, Orange, Brainly, Grupo RBA, Snack Media, Adapex, and Webedia across EMEA and NA. Our commitment is to provide cookieless and robust technologies for publishers to stay ahead in the market, while being part of a greener industry by reducing the carbon footprint of ads.