Meleina Mayhew

Meleina Mayhew has a diverse and extensive work experience spanning over 20 years. Meleina has held roles at various companies, including Optimist Inc., SugarPants Industries, Nakajima USA, Inc., Equity Marketing, and Applause Inc.

At Optimist Inc., they worked as a Creative Director, Associate Creative Director, Senior Art Director, and Art Director. Their responsibilities included overseeing and contributing to the execution of creative projects, managing and directing teams, forecasting project timelines, collaborating with clients, and designing various materials such as logos, packaging, and presentation materials. Meleina also played a key role in leading notable activations for Nike, Google, and YouTube, among others.

As a Co-founder and Director of Product Development at SugarPants Industries, Meleina was involved in launching a unique line of women's intimates and loungewear. Their responsibilities included fashion design and development, branding, art direction, sales and marketing direction, and design and production of various marketing materials.

Prior to joining SugarPants Industries, Meleina worked as an Independent Designer and Art Director, providing services such as art direction, consulting, product design, product development, branding, graphic design, packaging, and presentation design for clients like A Squared Entertainment and D.O.

At Nakajima USA, Inc., they served as the Senior Director of Product Development, where they oversaw and maintained the US product strategy, identified trends in the toy, fashion, gift, and retail markets, and provided art direction on product, packaging, in-store signage, and company collateral.

Meleina also gained valuable experience at Equity Marketing, where they worked as an Associate Art Director and a Freelance Designer. Their responsibilities included creative direction for mass market toy licenses, development of various goods, design and production oversight of showroom displays, and product design for clients like Lego, Jakks Pacific, and Toy Innovation.

Additionally, they had brief stints as a Designer at Mattel and as a Design Intern at Equity Marketing and Applause Inc.

Overall, Meleina Mayhew's work experience showcases their expertise in creative direction, art direction, product design, branding, graphic design, and marketing across various industries.

Meleina Mayhew completed their Bachelor of Fine Arts degree in Toy Design at Otis College of Art and Design from 1997 to 2000. Prior to that, they attended Glendale Community College from 1994 to 1995, although no degree or field of study information was provided for that period.