Rubén Zuleta

Ru B. is an experienced CRM Business Analyst currently employed at Otis Elevator Co. since November 2019, serving as a key liaison among stakeholders and the Scrum team to oversee complex CRM Dynamics projects. Prior experience includes an internship at Valyant AI, where Ru B. focused on system testing and data visualization for conversational AI, and a role as an ecommerce Business Analyst for PetsGlory, developing reports and strategies to enhance marketing efforts. Additional experience includes volunteer work as External Communications Manager for Project Management Without Borders, managing a marketing team, and a Business Analyst position at Pactic Media Concepts, where project requirements and data analysis were central to driving lead generation and campaign success. Ru B. holds a Master's degree in Management Information Systems from the University of Colorado Denver.