Patrick W.

VP - Strategic Development

Patrick W. currently serves as the VP of Strategic Development at Optimizely since March 2024 and is involved in Digital Business Consulting at Strategic Growth since November 2022. Patrick has previously held significant roles, including VP of Global Ecosystem Growth at Vibes from December 2020 to November 2022, and Director of Global Partnerships Lead at Adobe from May 2017 to November 2020. Prior experience includes managing director positions at WPP, overseeing J Walter Thompson and Mirum Agency from June 2015 to May 2017, as well as being the Managing Partner and Founder of NEWDREAMS media, inc. from March 2003 to May 2014. Patrick is currently enrolled in the Strategic Innovation Programme at Saïd Business School, University of Oxford, having previously completed education at Wentworth Institute of Technology from 1995 to 1999.

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