Rose Yin

Sales Analytics Lead

Rose Yin is an experienced professional in sales analytics and customer insights, currently serving as the Sales Analytics Lead at Optimizely since September 2025. Previously, Rose held various influential roles at GoStudent from March 2022 to August 2025, including Senior Customer Insights & Research Analytics Manager, where responsibilities included leading customer insights initiatives and supporting strategic decisions for senior leadership. Rose also managed the Insights team as the Global Consumer Insights Manager (Interim Lead) and began as a Global Consumer Insights Manager. Prior to GoStudent, Rose worked at Secret Escapes as a Senior Insights Analyst, where focus areas included Demand-side analysis and marketing effectiveness. Additional experience includes roles at Reiss, Audible, Inc., JTI, and IHS, contributing to insights and analysis across various industries. Rose holds an MSc in Engineering Business Management and a BSc in Engineering and Business Studies from the University of Warwick.

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