Zhengguo Gu

Zhengguo Gu, Ph.D., is currently a Senior Staff Statistician and Data Scientist at Optimizely, where they focus on probabilistic programming, causal inference, theoretical statistics, and applied machine learning techniques. They have previously held roles as a Senior Data Scientist in experimentation and causal inference at bol.com and in customer profiling and personalization. Zhengguo worked as a Data Scientist in digital media and growth marketing at Booking.com. They hold multiple advanced degrees from Tilburg University, including a Ph.D. in Statistics and Methods in Social/Behavioral Sciences, as well as an MPhil in both Statistics and Marketing Research, graduating cum laude in each program.