Marin Sabo

Customer Marketing Specialist at OptimoRoute Inc.

Marin Sabo has worked in a variety of roles across different companies since 2006. From 2006 to 2010, they worked as a Sales Manager at Raiffeisen Invest d.o.o. Marin then moved to Raiffeisenbank Hrvatska, where they held the role of Product Manager from 2006 to 2016 and Chief Segment Manager from 2016 to 2021. In 2021, they began working as a Customer Lifecycle Analyst at Telemach Hrvatska. Most recently, in 2022, they became the Lifecycle Marketing Specialist at OptimoRoute and the Owner of Mass Marketing, where their role includes CRM and Email marketing management, improving conversion rates, creating content marketing materials, and developing the company's digital email marketing strategy.

Marin Sabo has a diverse educational background. In 2019-2020, they attended the Digital Marketing Institute and obtained a Digital Marketing Professional degree with a focus on e-mail marketing, SEO, website optimization, content marketing, and paid search with Google Ads. In 2013, they obtained an Investment Advisor certificate from the Croatian Financial Services Supervisory Agency. In the same year, they also obtained a Broker certificate from the same agency. In 2010-2011, they obtained a Dealing Certificate from ACI. Finally, between 1998-2005, they attended the University of Rijeka and studied Faculty of Tourism and Hospitality Management Ika, Opatija. Marin Sabo also has numerous certifications from the Digital Marketing Institute and LinkedIn, such as Certified Digital Marketing Specialist - Search, Google Analytics 4 (GA4) Essential Training, Using Tableau to Discover Powerful Business Insights, and more.

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Timeline

  • Customer Marketing Specialist

    September, 2022 - present