Dafna Bitman

Dafna Bitman is an experienced B2B content marketing professional, currently serving as the B2B Content Marketing Manager and Writer at Optimove since January 2020. Bitman has previously held positions as CRM Writer/Reporter at PostFunnel, where data-driven content for relationship marketing was developed, and as Marketing Copywriter at TOYGA, focusing on event marketing materials and email campaigns. Prior experience includes leading the content team at invest.com, implementing marketing strategies at xwise.com, and managing computer networks for the Israel Defense Forces. Bitman holds a B.A. in Communication from Reichman University and has studied Early Childhood Education at Seneca Polytechnic.