Perry Landers is a seasoned professional with extensive experience in brand and content strategy, currently serving as a Senior Brand and Content Strategist at Optimum Joy Counseling since September 2023. Prior roles include Senior Content Strategist at One North and Digital Content Strategist at Vitality Group Inc., where responsibilities encompassed copywriting and digital content creation for diverse clients. Perry's career began as a Copywriter at CRISP Agency, followed by an Account Coordinator position at Ketchum, managing significant brand projects for Blue Cross and Blue Shield of North Carolina. As Marketing and Communications Director at Campus Outreach, Perry successfully developed and executed strategic outreach plans. Early experience includes roles in journalism at Carolina Week and The Daily Tar Heel, supported by a Bachelor of Arts in Journalism and Mass Communication from the University of North Carolina at Chapel Hill.
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