Christina Merrifield

Christina Merrifield is a seasoned professional in the sports marketing industry, currently serving as Director at Optimum Sports since November 2015, with prior roles including Associate Director and Supervisor. Christina has demonstrated expertise through various positions at Optimum Sports, starting as an Account Executive and progressing through the ranks. Previous experience includes internships at NBCUniversal, Inc., where impactful cross-platform promotions and competitive analyses were developed, and at Turner Broadcasting, where contributions included sales deck creation and marketing ideation. Christina earned a Bachelor's Degree in Business Management with a minor in Marketing from Fairfield University in 2015, following education at South Side High School.