Tara O'Connor

Tara O'Connor is a skilled communications and marketing professional with a diverse background across healthcare, IT, and nonprofit sectors. Currently serving as a Customer Success Lead at Optum and working as a Freelance Copywriter, Tara has previously held roles such as Principal Content Marketing Strategist at Blue Cross and Blue Shield of Minnesota, where they effectively led digital marketing strategies for Medicare products. With a Bachelor of Arts in Entrepreneurship and a Master’s Degree in Communication, along with certifications in cybersecurity and AI leadership, Tara thrives on connecting ideas and people while simplifying complex concepts for better collaboration.