Sara Yaacob is a B2B integrated marketing expert with over six years of experience in the ICT industry across the APAC region. They have developed expertise in integrated campaign strategy, demand generation, digital marketing, and client servicing. Previously, they held various roles at gyro APAC, culminating as a Senior Account Manager, and are currently a Senior Case Manager and International Operations Consultant at Opus 2. Sara earned a Bachelor of Science Honours in Business Studies from Ulster University, where they studied from 2009 to 2012.
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