Marcelo Frade is an IT executive with over 30 years of experience in leadership, digital transformation, and technology innovation across retail and industrial sectors. They have successfully led numerous strategic projects, enhancing operational efficiency and customer experience, while implementing advanced solutions utilizing Oracle Retail, SAP S/4Hana, and generative AI. Marcelo has worked in complex environments, managing cross-functional teams and spearheading cloud migrations, while significantly reducing operational costs and increasing productivity through automation and low-code solutions. They hold multiple certifications in Oracle technologies and are currently engaged as a Senior Technical Oracle Retail Architect in LATAM.
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