Luana Barron

Loyalty Operations Sr at Orbia

Luana Barron has a diverse work experience in marketing and customer service roles. Luana most recently worked at Orbia as a Loyalty Operations Sr. Analyst, where they focused on loyalty programs for agricultural producers and customer experience strategies. Luana also provided support to sales leaders at Bayer Crop Science. In their previous role as Sr. Marketing Analyst at Impulso Bayer, Luana managed the strategy and execution of the Impulso Bayer program in Argentina and monitored key business indicators. Before that, they worked at ADBlick Agro as a Marketing Analyst, where they developed brand communication for multiple business units and implemented a CRM system. Luana also gained experience in customer care as an Assistant at Walmart, handling and analyzing customer complaints. As a Marketing Intern at Nestlé Nespresso SA and Avon, they assisted with various marketing tasks such as event organization, product presentation, and campaign planning. Their skills include content writing, social media management, SEO, SEM, Google Ads, Facebook Ads, and email marketing.

Luana Barron completed their Licenciatura degree in Publicidad at the Universidad de Ciencias Empresariales y Sociales from 2015 to 2018. In 2022, they pursued further education in Marketing/Marketing Management, General, obtaining a Dirección de Marketing Estratégico degree from the Universidad Torcuato Di Tella. In 2014, Luana also obtained a Certificate in Advanced English from the University of Cambridge. Currently, they are enrolled in a Customer Experience (CX) Curso at Coderhouse, which they will complete in 2023.

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Timeline

  • Loyalty Operations Sr

    February, 2022 - present

  • Sr. Marketing Analyst (Impulso Bayer)

    July, 2021