Luis Gustavo West Offa

Luis Gustavo West Offa serves as the Senior Vice President of Marketing and Head of Regional Business Strategy for Bayer Crop Science, with a career spanning over two decades at the company. In this role, West Offa focuses on developing regional business strategies aligned with global objectives, driving customer strategy, and overseeing performance targets. Previous positions include leadership roles in commercial excellence, marketing and sales excellence, and customer strategy across various regions in Brazil. West Offa holds multiple advanced degrees, including a Master in Digital Transformation from IMD, a Master's in Transformational Leadership from the University of Saint Gallen, and a Master's in Marketing from ESPM, complemented by an Engineer's degree in Agronomy from Universidade Estadual Paulista. Additionally, West Offa is currently the Chairman of the Board of Management at Orbia.ag.