Samantha Carson

Samantha Carson is the Director of Social Media at Orchard Digital Marketing. Samantha has over 9 years of experience in social media and has worked with companies such as Appen, Cincinnati Childrens Hospital Medical Center, Target, and PHOTONICS INC. As a Social Media Evaluator at Appen, they were contracted as an independent consultant and their assignments were confidential projects involving the review and assessment of content on leading social media platforms. At Cincinnati Childrens Hospital Medical Center, they were the Patient Information Coordinator and was responsible for Release of Information and Health Information Management. At Target, they were a Team Member and was responsible for Floor Sales, Customer Service, Stocking, and Cashier. And at PHOTONICS INC., they were the Social Media Director + Project Manager and was responsible for social media marketing strategy, creating organic and paid campaigns, content calendars, content creation and curation, social + community engagement, brand awareness, blog posts + articles, reputation management, platform maintenance, email marketing, press releases, social listening, digital marketing strategy, and social media auditing.

Samantha Carson's educational career includes a Bachelor's degree in Strategic Communications from The Ohio State University, as well as certifications from edX in Introduction to Project Management and Digital Branding and Engagement. Samantha also has a Google Adwords Certification from Google.

Samantha Carson reports to Cliff Schwandner, President. They work with Alicia Fehrenbach - Project Manager, Kara Schwandner - Founder & Chief Strategist, and Steve Stenken - Creative Director. A direct report to Samantha Carson is and Sara Meek - Social Media Associate.