Raelene Smethurst

Raelene Smethurst has held a variety of roles in the media industry since 1999. Raelene began their career at Telstra as a Product & Marketing Manager, where they were responsible for product development, strategic and tactical marketing planning, and full P&L management of FOXTEL from Telstra bundle. In 2006, they moved to Foxtel as Director of Business Sales, Head of Business Strategy, Senior Marketing Manager, and Acquisition Marketing Manager, Business Sales. In 2018, they joined Afterpay as Commercial & Strategy Director, Global SMB and Director, SMB & Health (Australia & New Zealand). In 2021, they became the General Manager of Sales at Ordermentum Pty Ltd. Additionally, in 2018, they founded their own consulting business, Wroe Consulting Pty Ltd, where they completed projects such as business case development for an ASX listed Media & Publishing Organisation.

Raelene Smethurst has a Masters Business Administration from Macquarie Graduate School of Management (MGSM) with a field of study in Marketing.