Johanna Koivisto

Johanna Koivisto is an experienced marketing and category management professional with a strong background in the OTC and Consumer Health sectors. Currently serving as Brand and Category Manager at Orifarm since August 2022, Johanna is responsible for the profitable growth of various brands in Finland and executing omnichannel marketing campaigns. Previously, as Commercial/Category Manager at Upfield, Johanna focused on category growth strategies and collaboration with sales and marketing teams. Prior roles at Oriola Corporation included Category Manager and Product Group Manager, where Johanna had full P&L responsibility and developed category strategies. Early career positions included various roles at Stockmann, Kesko, Seppälä Oy, Ibero Export Oy, Oy Gustav Paulig Ab, and SOK. Johanna holds a Bachelor of Business Administration in Marketing from Haaga-Helia University of Applied Sciences.