Oriflame Cosmetics
Marina Glinkina is a skilled marketing professional with substantial expertise in CRM and email marketing. Currently serving as a Global CRM Specialist at Oriflame Cosmetics since March 2020, Marina focuses on planning and executing marketing campaigns, optimizing automated messaging, and leveraging AI tools like ChatGPT for content creation. Prior to this role, Marina worked as an Email Marketing Specialist at Citilink.ru, where campaign planning, layout creation, and performance analysis were key responsibilities. Experience also includes a marketing role at Puffin Offshore, aimed at targeted advertising and audience engagement, and a brief stint at SendiBox, managing client communication strategies and developing welcome chains. Marina holds a Master's degree in Marketing from Plekhanov Russian University of Economics, completed in 2014.
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