Christina Potter

Christina Potter is an accomplished marketing professional with extensive experience in directing marketing and communications strategies across various industries. Currently serving as Senior Director of Marketing and Communications at Orion Innovation since March 2025, Christina previously held the role of Senior Director of Marketing at Carbyne from January 2022 to March 2025. Prior to this, Christina was with CP Marketing Group from June 2013 to January 2022, focusing on brand identity, website development, and social media management, serving a diverse client base. Christina also contributed to the strategic expansion of the 2K Play label as Director of Marketing from February 2005 to May 2013 and gained experience in team leadership and partnerships as a Senior Brand/Product Manager at 2K. Christina holds a BA in Marketing from Hofstra University and an MBA in Marketing Management from the University of Phoenix.