OTO Wellbeing
Nigel Abramow is a seasoned digital professional with extensive experience in various leadership roles across multiple sectors. Currently serving as Digital Director at OTO since November 2018, Nigel oversees all digital initiatives for a leading premium CBD brand. Previously, Nigel held similar positions at ESI International and Caspian Media Ltd, where notable achievements included timely delivery of web projects and increased advertising revenue. Roles at HSBC and lightsandstuff.com showcased expertise in digital insights and online marketing, significantly enhancing user engagement and revenue. Experience at Virgin Media and Health-Smart further highlights Nigel's ability to drive revenue growth and deliver innovative digital products. Nigel holds a Bachelor of Arts degree in Politics, Philosophy, and Economics from Keele University.
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OTO Wellbeing
Rebalancing body and mind, through the power of plant actives and adaptogens. Grounded in nature and guided by science. Award-winning spa experiences and products for skin, sleep and stress. Today, OTO is stocked in the world’s most prestigious hotels and retailers including Selfridges, Liberty’s London, Saks 5th Avenue, The Mandarin Oriental, The Mondrian and The Langham. Made in the UK with the utmost care and intention, every OTO touchpoint is designed to create space and harmony in a noisy modern world. OTO uses sustainably sourced materials, from our vegan-friendly, plant-based ingredients to our low-impact packaging.