Sierra Lash has worked in a variety of roles in political campaigns and strategic marketing. Sierra began their career as an intern for Wideo.co, a video marketing company. There, they honed their skills in digital strategy and behavioral marketing. Sierra then interned for Hillary for America in the summer of 2016. There, they collaborated with a team of four on the Hillary Clinton 2016 Campaign for President and Michigan Coordinated Campaign to maximize voter turnout for democratic candidates in Washtenaw County. This experience led their to a position as an Associate Strategist at R/GA, where they worked from July 2017 to October 2018. In their current role as Chief of Staff at Outdoor Voices, Sierra Lash is responsible for leading and motivating a team to achieve their organizational goals.
Sierra Lash completed their high school education at Berkeley High School and Oakland Technical High School. Sierra then went on to complete a Bachelor’s Degree in Cognitive Science: Decision Cognition, and Judaic Studies at the University of Michigan.
They work with TJ Cooper - Chief Financial Officer, Kevin Harwood - VP, Technology, and Will Fox - Director of Retail Design & Development. Their manager is Gabrielle Conforti, CEO.
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