Karen Hernandez

Karen Hernandez has a diverse work experience spanning over several companies and roles. Karen started their career at Shell in 1996 as a Regional Coordinator for Merchandising and Promotions, where they developed and controlled merchandising plans and promotions. Karen later worked at Revista Vistazo, where they served as a Product Manager for Vistazo Magazine, implementing business plans and strategies to promote and build up the magazine's image and sales. Karen also held the position of Regional Manager for Subscriptions, establishing and developing a new regional subscriptions and customer service department.

In 2003, Karen joined Grupo TVCable as a Regional Advertising Sales Manager, restructuring and leading the advertising sales department. Karen implemented strategies that improved account executives' performance and resulted in television advertisement sales growth.

Karen's next role was as a Senior Account Executive at CBS Outdoor from 2006 to 2008, where they were responsible for all aspects of account management, including developing and maintaining new advertising agency revenue and creating new revenue streams. Karen focused on the Latin market and successfully maximized sales of outdoor advertising in targeted markets.

From 2009 to 2014, Karen worked at Outfront Media as a Senior Account Executive, where they were responsible for account management, developing and maintaining new revenue streams, and exceeding sales goals in the Houston market.

In 2015, Karen joined Media Alliance of Houston, where they held various positions such as President, Former President, Parliamentarian, and Member at large.

Throughout their career, Karen has demonstrated their capabilities in account management, revenue generation, sales growth, strategic planning, and leadership in the media and advertising industries.

Karen Hernandez attended UNIVERSIDAD UTE from 1993 to 1999, where they pursued a degree in Marketing Engineering. Their field of study focused on Business, Marketing, and Advertising.